Ultimate Nutrition was founded in 1979 by Victor H. Rubino. At the time Victor was one of the top amateur power lifters in the United States. Driven by a goal to become his best, Victor knew that supplements were the key to improving his performance through increased strength and faster recovery.

In the late 1970's and early 1980's Ultimate Nutrition was among the first companies to have Amino Acid tablets, protein powders, carbohydrate powders, and various types of fat burners.

By the mid 1990's Ultimate Nutrition again was on the cutting edge as we were one of the first companies to come out with Whey Protein powder in a bottle.
Today, Ultimate Nutrition continues to excel with a wide range of products including the new Full Combat range, Iso Mass Xtreme Gainer, Prostar Whey, Muscle Juice Revolution 2600, Glutapure, Iso Sensation 93, Energy Smash, Red Zone, Horse Power, and AdreNOline

Groundbreaking, high-quality supplements have been created, professional athletes and bodybuilders have chosen Ultimate Nutrition for its researched and scientifically advanced formulas.

Ultimate Nutrition is the world leader in sports nutrition. Dedication to highest standards in quality and leading the way in research and development of new and existing products. Ultimate Nutrition will continue to set new standards for an ever changing market well into the 21st century.